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For manufacturers, the rise in oil prices has clearly affected the sales momentum of cars, and the rise in oil prices is a reaction to the pressure of rising crude oil prices. The increase in crude oil prices will increase the cost of auto production because the materials used in the car, such as rubber and plastics, are all refined through petroleum. The rise in crude oil prices will certainly squeeze the profits of manufacturers.
From the perspective of consumers, people with relatively weak purchasing power will first consider purchasing small-displacement vehicles; for SUVs and large-displacement vehicles, they will not be affected, and the most stressful ones will be medium-sized vehicles.
It's a good time to promote hybrid vehicles
From the current point of view, the trot of oil prices will certainly affect some potential consumers. This time, the rate of increase in oil prices is still relatively large. Of course, many people predict that this increase will continue, and the rise in oil prices will directly affect some owners who are prepared to buy cars. They will slow down the pace of buying cars, and most of them will wait and see. . If oil prices continue to rise, it is undeniable that some owners will give up driving because the cost of keeping the car exceeds the tolerance.
Personally, the arrival of the era of high oil prices is an excellent opportunity for hybrid vehicles to be promoted and will surely attract the attention of most vehicle owners. However, judging from the current reserve and technical reserves of hybrid vehicles, hybrid vehicles will not become mainstream in a short period of time, because its price and selectivity will certainly affect people’s acceptance of hybrid vehicles, but For an unfamiliar hybrid car, this timing is definitely a good time for performance, allowing more owners to start watching the hybrid car.
Can give birth to high-quality small-displacement cars
The arrival of high oil prices, personally think that will bring about the following aspects: First, the impact of owners of private cars about 100,000 yuan is relatively large, because this part of people are more sensitive to the cost of the use of the car, such as oil prices continue to rise, must Will affect the actual cost of car maintenance and the possibility of retrofitting natural gas.
Second, there is little impact on 200,000 to 300,000 large-displacement vehicle owners, because these people are mainly pursuing the brand and pedigree of the car. The owners who choose these vehicles have certain economic strength, so the oil price The rate of increase is still acceptable.
Third, the current owners are more rational in buying cars. For relatively small vehicles with relatively high technology, high profile and good performance, there is definitely room for sales.
Have some influence on the mini car owner
High oil prices are a trend because oil prices need to be under upward pressure. The rate of increase in oil prices this time is the largest in the calendar year. From the analysis of various sources, there is still a possibility of rising in the second half of the year.
China has implemented oil price subsidies, and it is in an internationally inverted form. Over a long period of time, the financial pressure on the country is such a big one. Therefore, there should be no excessive complaints about the rise in oil prices.
Rising oil prices will affect some mini-car owners. At present, the proportion of global inflationary pressures has increased. Today, oil prices continue to rise. From another aspect, it will even squeeze the space for the auto market to rise. It is a dilemma for car companies, and the impact will certainly be, but I hope they will not be exaggerated.
Will squeeze manufacturers profit margins