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Guo Zhenyu, General Manager of Zhengzhou Nissan Motor Co., Ltd., said in an interview with this reporter that according to the 4 trillion domestic demand-pulling plan that the country has already issued and the “Industrial Revitalization Planâ€, Zhengzhou Nissan believes that LCV has a bright future and LCV manufacturers are facing more. Great room for development. Its new pre-sale period "Capestar" has just been awarded the brand model recommended by the Yangtze River Delta Logistics Equipment in 2009. This is to give companies the confidence and determination to build LCV experts.
Guo Zhenlu said that the confidence of Zhengzhou Nissan comes from the development advantages that the company has developed over the years. First, it has positioned the product type LCV with competitive advantages, that is, light commercial vehicles, which are considered to be production tools that create value for consumers. It is the most rigid demand model in economic development. When users purchase LCV products, they consider product maturity to a greater degree, consider comprehensive use costs and comprehensive utilization efficiency, and pay more attention to low-emission, low fuel consumption, high-efficiency, and multi-functional automotive consumption trends. The Zhengzhou Nissan long-term adherence to the "quality first" concept has formed a consensus among customers. At the same time, the appropriate models developed by Zhengzhou Nissan for different industries are becoming important production tools for all walks of life in national economic construction. This development model enables companies to show greater resistance to risks when they deal with the financial crisis and economic downturn.
In 2008, Zhengzhou Nissan completed a total of 47,166 vehicle sales, of which domestic sales increased by 21.1% year-on-year, far higher than the industry's 6.7% growth rate. In 2009, Zhengzhou Nissan locked its own sales target at 60,000 units and plans to The launch of three new models on the market shows the confidence of Zhengzhou Nissan in the Chinese auto market and its own strength.