Recently, the “2006 China Most Valuable Brand Conference” was held in Beijing. FAW's "Liberation" brand value reached 11.462 billion yuan, and continued to rank first in China's truck manufacturing industry.

The liberation of the Chinese brand of the Chinese national auto industry has an unparalleled exemplary role and symbolism. Since the 1980s, the liberation has continuously strengthened its independent development system, and numerous innovative products adapted to the needs of the market at that time have appeared in succession. The significantly improved product strength continues to consolidate the foundation for the liberation of independent brands. In 2006, the liberation of the fifth generation of products represented by Aowei, Converse, Dawei, and Denway has become the main force for the liberation and smashing of the market. Through independent innovation, Liberation has continuously mastered the truck core technology with independent intellectual property rights and achieved the emancipatory brand's sustainable development.

At the same time, under the guidance of the "customer first" core philosophy, FAW Liberal has established a unique brand value system in the areas of product development, production, marketing, service, and communications, with the goal of creating maximum operational value for users.

At present, in the development of overseas markets, FAW Liberation has basically achieved localization from direct export of products to production and sales, and exports from a single medium card product to multiple products such as medium, heavy, light, passengers, and parts and components. The three transitions from a small number of developing country markets to multiple export markets at the same time have formed an emerging overseas marketing network.

In 2007, the sixth-generation heavy trucks representing the highest level of independent commercial vehicles in China will be listed in batches, injecting more powerful international competitiveness for the liberation of independent brands.
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