China Hardware City Water Pump Sales Trends Polarized

Every year from the summer to the summer, the pump industry in China Science & Technology Hardware City will usher in the sales season. Water pumps, like electric fans and heaters, are basically seasonal products, which are particularly good during the summer. However, compared with the latter, the supply and demand of the pump in other seasons tends to be stable. Jin Chunfang, owner of the Pump Wholesale Department of the pump company that has been engaged in the pump business for nearly seven years in Jindu Market, told the author: “The pumps sold for many years have had a deeper understanding of the sales patterns and trends of this industry. Generally, each Pump vendors will have a fixed number of customers who can receive orders every year. However, in order to warm up pump sales, in addition to requiring the operators to continue their efforts and product brand resounding, excellent quality, but also rely on God."

In the interview, many pump vendors expressed similar views. Ye Jiping, head of Bohao Electrical and Mechanical Services, said: “Actually, the quality of the pump business for a year depends largely on the weather conditions. If, in the past, the weather is moderate and the climate is not too unusual compared to previous years, then the pump market will be the same as before. As in the same year, there will not be excessive fluctuations. If a large area of ​​drought and flooding occurs, the demand for pumps will increase substantially."

Since 2009, thanks to the various supporting policies introduced by the government, the pull of domestic demand market, the economic recovery of foreign markets, and the economic effect of convention and exhibition, the hardware pump business operators have experienced the financial crisis, and sales have gradually returned to normal. Track, and it has always maintained a good momentum of steady development. In the face of the increasingly polarized climate of the pump industry, the author believes that products can have seasonal sales, but dealers should not have the idea of ​​“living on the heavens”. As the saying goes, if something is done artificially, and Heaven is rewarded, if sellers want to sell water pumps as products that are “evergreen”, they must strive to improve brand product quality and reputation, create new products, increase technological content, upgrade service quality, and improve business operations. In order to effectively integrate the tangible market and e-commerce science, we must actively expand sales channels through the "China Hardware Mall" and "Alibaba" trade platforms.