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To continue to improve and innovate, it is necessary to rely on the export business. Wu Xiaoan, chairman of BMW Brilliance Automotive Co., Ltd., said last week that the statement shows that the BMW 5 Series long-wheelbase model will be the first choice for export business.
As early as the end of 2011, BMW Brilliance Automotive Co., Ltd. has announced that the BMW 5 Series long-wheelbase model has officially launched its export, with the first export destination being the Middle East. At present, 200,000 production capacity of the BMW Brilliance Dadong Plant are all used for the production of the BMW 5 Series long wheelbase version, while the BMW 3 Series standard wheelbase and long wheelbase models, the BMW X1 and the future production models are all in the newly built Tiexi Factory. produce. Obviously, the production capacity of the Dadong plant can fully meet the export needs of the BMW 5 series long wheelbase models.
According to report, the BMW 3 Series long wheelbase model can also be used as an export option. Tiexi plant can not only produce rear wheel drive BMW X1, BMW3 series standard wheelbase and long wheelbase models, but also can produce all wheel drive BMWX1, BMW3 series standard wheelbase and long wheelbase models. Their difference is only in the layout of the engine compartment, chassis and luggage.
Wu Xiaoan also emphasized that BMW Brilliance will expand the production capacity of the Tiexi and Dadong factories and introduce more new products at the right time. On the basis of 2013, sales and sales of BMW Brilliance will triple in the next decade. The sales of BMW Brilliance BMW reached 150,000 in 2012 and the sales volume reached 25,000 in June 2013. This means that its 2013 production and sales will reach 200,000 units, and the target sales in 2023 will reach 600,000. 600,000 vehicles, almost one-third of BMW Group's global sales in 2012.
About the introduction of new products, SUV or BMW Brilliance preferred. In addition to the normal future replacement of the BMW X1 models, the production of the BMW X3 in China has already been discussed - the Mercedes-Benz GLK has been manufactured in China and the Audi Q5 has sold nearly 90,000 vehicles in China last year.