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On July 26, at the Dongfeng Corporation's medium-term plan announcement, Nissan said that it will invest 50 billion yen in the Chinese market by the end of 2015. During this period, Nissan Motor will put about 30 new models on the Chinese market.
It is reported that Nissan’s development plan in China is an important part of the company’s global medium-term plan. Nissan’s plan is to double its vehicle sales in the Chinese market to 2.3 million by the end of 2015 in order to accelerate expansion in the world’s largest auto market. Nissan Motors plans to increase its global automotive market share to 8% within six years.
Dongfeng Motor Co., Ltd. is a joint venture established by Dongfeng Motor Corporation and Nissan Motor Co., Ltd. on June 9, 2003. In the eight years since the establishment of the company, the cooperation between Dongfeng and Nissan has become closer and closer, achieving the goal of creating value and achieving sustainable win-win results. And it glows with great vitality. While providing strong support for the healthy, harmonious and sustainable development of the two parent companies, its business operations, social contribution, social responsibility performance and corporate image in China are highly recognized by the Chinese public.
Carlos Ghosn, president and chief executive officer of Nissan Motor Co., said that the limited development of Dongfeng Motor Co., Ltd. has become Nissan Motor Co.'s strongest support in the global automotive industry. The Chinese market has replaced the United States as Nissan’s largest market for global sales. This is closely related to the concerted efforts of all employees of Dongfeng Motor. We should express our gratitude and respect. Nissan Motor Co., Ltd. will take a good momentum and enter a new stage of development. In the future, we will continue to strengthen close cooperation with the trustworthy Dongfeng Group, maintain a win-win and mutually beneficial relationship, fulfill our social responsibilities and obligations, and jointly build a bright future for the development of the Chinese automotive industry.