[China Agricultural Machinery Industry News] In recent years, under the encouragement of national policies, a large number of "Internet farmland transfer" platforms including soil flow networks have grown rapidly. "Blue Book of Land Market: China Rural Land Market Development Report (2015-2016)" pointed out that the current "Internet + Farmland Transfer" platform not only publishes land information, but also relies on its professional knowledge and service team on the basis of big data. Can provide agricultural project service functions.
The “Internet + Farmland Transfer” platform provides services including five links.
As of the end of June 2015, the country's rural contracted farmland transfer area was 430 million mu, and the number of farmer households with a cultivated land area of ​​more than 50 mu reached 3.41 million. The larger the scale of agriculture, the greater the investment and risk of farmers. Farmers will encounter various problems in agricultural project decision-making, land transfer, agricultural production management, agricultural and agricultural machinery purchase, and agricultural product sales.
At present, the agricultural project services provided by the “Internet Farmland Transfer” platform mainly include “seeking land by project” and “seeking projects according to the project”. On the basis of these two methods, one of the whole process of project management is provided. Series services, these services include the following five links:
The first is project decision making. Relying on the extensive user resources of the Internet platform, huge agricultural monitoring data and the professional quality of professionals, farmers can make appropriate project decisions based on land characteristics and market conditions.
Taking the soil flow network leading in the big data of the rural land market as an example, the soil data in the database has a clear record of the land area, topography, soil type, soil fertility and other attributes, and with objective market data. With such a decision-making reference, it is more scientific and less risky than relying on subjective decision-making in the past.
The second is the transfer of agricultural land. The farmland transfer platform has complete land natural attributes, social attributes, tenure information, as well as regional land prices and regional agricultural data, and can select suitable land for specific projects at a lower cost.
The third is the project landing. After the development project and project land are determined, the relevant project application, feasibility study and project planning are the basis of the project landing. These knowledge-intensive affairs are difficult for most farmers themselves to complete, and this is the Internet platform farmland circulation. The platform takes the stage of its information resources advantage.
The fourth is financing. Every stage of project development must have sufficient capital as a guarantee. What are the financing channels? How to ensure the smooth development of the project with low financing costs is an important issue worthy of attention for all agricultural projects.
The “Internet Farmland Transfer” platform, as a third-party intermediary between the capital demanders and financial institutions, can effectively compensate for the gaps in the valuation and realisation of land by traditional financial institutions by using their own business advantages, thus helping the project to obtain financing quickly.
The fifth is the market after the transfer of agricultural land. To improve the competitiveness of the project and increase the output value of the agricultural industry, it is necessary to lay a foundation for the tribute, to dig ideas, and to promote sales. The agricultural land transfer platform has the dual advantages of the Internet and the entire service chain of agricultural production, and will also shine in the later stages of the project.
The development of various forms of moderate scale operation is the only way for agricultural modernization. The "Internet farmland transfer" service is also closely followed. The agricultural project is the core system to form a system and integrate with related industries.
(Original title: Land Market Blue Book: Agricultural Project Services includes five links)

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